Before creating your one-page (front & back) fact sheet, take time to think about the people you are writing it for. Your goal is to help everyday community members — those directly affected by the issue—better understand what’s at stake, how it may impact them, and what they can do (if anything) in response.

Your audience may include families, residents, workers, students, caregivers, or others in the community. These are the people served by the decision-makers and public systems to whom you addressed your informational report, but they are not necessarily involved in those systems themselves.

Assignment Objectives

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• Identify a real-world community audience for a public-facing document.
• Understand how audience needs and knowledge shape tone, content, and design.
• Anticipate what community members may already know—and what they still need to understand—about an important issue.
• Plan effective ways to present information clearly, concisely, and accessibly.
• Consider how to build trust with readers and motivate their interest or action.
• Practice using audience analysis to create user-friendly, purpose-driven documents.

Grading & Revision

Canvas automatically grades your quiz when you submit it. I will review your submission to ensure you have chosen and analyzed an appropriate audience of non-expert readers who need to make a decision about your topic.

I may adjust your grade to an Incomplete in two situations:

• If you have not analyzed an appropriate audience of non-expert readers who need to make a decision about your topic.
• If you did not adequately analyze your audience (e.g., your responses are not specific or detailed, the answers do not show sufficient effort, etc.).

In both cases, you can revise. If you do and then resubmit your audience analysis, I will reassess your work.