This is an archived assignment from English 3764: Technical Writing, taught at Virginia Tech during the Fall 2018 semester. Links may no longer work, and newer versions of some resources may be available.


You will design a poster presentation, based on the details in your white paper. Your poster will be part of a poster session that the incubator sponsors for the local community. Like the white paper, the presentation will focus on the incubator goal of public outreach and education. As an extension, additional investors and clients also attend the session, so you have the potential to make critical connections for your business.

The Scenario

This week, you received the following memo, explaining details on your company’s participation in the December poster presentation event:

Ut Prosim Incubator logo Ut Prosim Incubator

   1872 Inventors Way, Blacksburg, Virginia 24060


   Interoffice Memo



To: December Poster Presentation Participants
From: Traci Gardner, Ut Prosim Director
Manolito Reyna Bautista, Manager of the Public Outreach Office
Subject: Preparing Your Research Poster
Date: October 29, 2018

Now that you have your white papers well under way, it’s time to begin work on your research posters for the December poster presentation. We have invited 250 local business, university, and community leaders to the upcoming event. Members of the general public can also attend.

Your poster presentation (like your white paper) is due by November 26.

Research Poster Purpose and Audience

Your research poster focuses on the same purpose as your white paper. As explained in the call for proposals, your research poster will inform non-expert readers about a technical topic relevant to the work and mission of your company. These documents will share what we do and why we do it with the university, alumni, and local community. Your poster will contribute directly to our goal of public outreach and education.

As an objective research poster, your document will either provide knowledge or information about a subject relevant to your company or provide solutions to a problem or challenge that relates to your company—or even a combination of both goals.

The audiences for your poster presentation differs slightly from your white paper. You will communication your research to the general public, university community, and potential investors and clients who will attend the session.

Poster Content

Your research poster will define or explain your topic and discuss it with the goal of informing your readers about it fully and with relevant, specific details. To follow the customary poster presentation structure, you need to shape the information into a Problem-Solution organization. Imagine that your topic either is a problem or a solution to a problem, and then discuss how to solve it or how it solves the problem.

For instance, for a white paper that focuses on best password management strategies, the problem for your research poster would be password hacking and security. The solution would be your password management strategies.

You should focus this structure for your poster:

You should present the information in your report objectively, that is, without letting opinion shape what you have to say. Its goal is to provide a response to the question "What is [your subject] all about?" This doesn't mean you can't present opinions about it, but those opinions must come from experts in the field. For example, Expert A thinks the subject of your article is a fantastic option for reducing the need to irrigate crops, but Expert B is sure it won't work as planned. You can present these opposing viewpoints, and draw conclusions about why one option is preferred.

Poster Presentation Expectations


To ensure that we have time to review and edit your submission, please submit your research poster by 11:59 PM on Monday, November 26. If additional time is necessary, you can take advantage of the grace period, which ends at 11:59 PM on Thursday, November 29.

Any Questions?

If you need any help with this project, please let either of us know or contact Traci’s assistant, Leslie Crow <>.

Relevant Details

Note: These details apply to all of the projects you include in your portfolio.

Your company’s address is [Your Company Name], Ut Prosim Incubator, 1872 Inventors Way, Suite #[you choose a number], Blacksburg, Virginia 24060. Your company’s phone number is 540-555-5555. You may create a fictional Internet domain for your company, and use that domain for a web page address and your email addresses. If you’d like, you may create other information (including a logo) for your company as appropriate. Be sure that you use the information that you create consistently across all of your projects.

The Project Assignment

Step 1: Review your notes on the topic and audiences, as established in your proposal.
Your proposal should have the basic starting information that you need to begin work on your research poster.

Step 2: Examine the information about research posters in the readings.
Review the following readings for specific details on the information and details to include in your research poster:

Step 3: Examine the information about presentations in the readings.
The textbook provides complete details on how to write proposals. Follow the textbook as you work on your project. In particular, be sure that you do the following:

Step 3: Write and design your poster.

Work steadily on your poster for the entire two-week period. Do not leave the work until the last minute!
Create your research poster, as requested in The Scenario above, with all the details you have gathered in your research. Remember that your poster should be a factual and objective document. Do not include fictional information about your topic. Review the assessment guidelines below to ensure you have met all the requirements for the instructions.

As you work, also keep the following points in mind:

Step 4: Check your draft against the Writer’s Checklist.
Be sure that you include the required features for your research poster. Review your project, using the Assessment Criteria below.

Step 5: Review your draft for design and basic writing errors.
Everything you write should use accurate/appropriate image editing, grammar, spelling, punctuation, mechanics, linking, and formatting. These are important basic writing skills that you should have developed in high school. Review your project, using the Writer’s Checklist at the end of Markel & Selber, Chapter 10 (on page 242 of Markel & Selber).

You can also consult the information on “Sentence-Level Issues” in Markel & Selber, “Appendix, Part D: Guidelines for Multilingual Writers (ESL)” (on page 683 of Markel & Selber). While the section is labeled for multilingual writers, it is useful for everyone. It includes explanations and examples for many common mistakes writers make.

Step 6: Submit your draft to your Writing Group in Canvas.
Post a rough draft of your research poster to your Writing Group in Canvas in the 11/08 Draft Feedback Discussion in Canvas. Additional instructions are in the Discussion. Post a draft of your research poster by November 9. If you are late submitting a draft, your group may not have time to provide feedback.

Step 7: Provide feedback to your Writing Group in Canvas.
Provide feedback to the members of your writing group in the 11/08 Draft Feedback Discussion in Canvas, by November 12 (end of the grace period). Use the information on the Writing Groups page to provide constructive feedback that will help your group members make concrete improvements to their drafts. 

Step 8: Revise your draft.
Use the feedback that you receive from your group members to revise and improve your document. You can share your draft again with your Writing Group, if you desire. As you revise, keep in mind the advice in the steps above, as well as the Assessment Criteria below.

Step 9: Include a polished version of your project in Project Portfolio 2, due November 26.
Have your Research Poster finished and ready for submission in your Project Portfolio 2, which is due Monday, November 26. The grace period for Project Portfolio 2 ends at 11:59PM on Thursday, November 29.

Assessment Criteria

For All Technical Writing Projects

All technical writing projects should meet the following general criteria:

For Research Posters

Your project should meet the following criteria for effective instructions: